March 22, 2022

#222 — 🦿 Going from 0 to 1 with product, design, marketing

#222 — 🦿 Going from 0 to 1 with product, design, marketing

Shared a tweet today about resources on going from 0 to 1 with building products on things like marketing, design, etc and jamming about that in today's episode.

Transcript

What's up everybody? This is Lola Ojabowale, founder of Lunch Pail Labs. Welcome back to Lunch Pail Daily, my personal audio diary on building and growing lunch pail Labs, which is a digital product studio based out of Atlanta, Georgia. In today's episode, we're going to jam about going to from zero to one with things like product design, marketing mindset, basically all the things outside of code or no code to build great products, because I've been curating a few resources and just wanted to share those and jam on those today. 

Also shared also link the resources in the show notes as well. So a few newsletters that I've recently subscribed to for going from zero to one. The main areas that I've kind of defined here are one design, having a basic understanding there helps you build good products, marketing, whatever you build, you got to know how to mark it. I think even for no coders understanding technical concepts is really helpful. And then there's the mindset and habits, which is a big one for like motivation, building and public slash audience building, and then general things around building products in general. 

So those are the kind of five category six categories I have in the articles are Laura Elizabeth, she runs this website called Design Academy, where she says she shares design principles in a straightforward, non pretentious way. It's mostly geared towards developers. But I think really, anyone who is engaged in building can benefit. So I've been really enjoying her content. marketing examples by Harry dry is awesome. He curates examples from the wild of different marketing tactics. And I think it helps make a lot of the marketing principles and concepts more visceral, and less like, oh, which you will market? What does that mean? Then, technically, for understanding technical concepts they take, I think they're more so it's more so geared towards like employees that work with engineers. But again, I think, you know, agency folk founders can really benefit for the from from this content, especially if they come from a more like less technical background. But he takes technical concepts, ie things like, what's an API, what's the cloud and simplifies them in ways that are engaging and fun to read. Next one up is maker of habit for both mindset and habits, and maker of habit. The author profiles and maker each week and shares the routine, it's really use for source for inspiration for like the regular habits of kind of makers and entrepreneurs. And as I think through the things that I kind of do to show up every day, it's a kind of a nice reminder. So I love getting that. 

I love reading that next up public lab for growing an audience and building and public I think for small teams, solopreneurs. Folks, getting just getting started building in public is probably the most straightforward way to start building an audience in a community. And this is an actual newsletter that shows you how to build an audience in just five minutes a day. So they have like several exercises. And then product wise, I've asked a myriad of times on line. But what are the best product newsletters, and Lenny's live newsletter always comes up? He tackles questions about product and growth. He has a paid version too. That's like $150 a year, but I personally get tons of value from his free posts. So that's really it some kind of, especially as I'm thinking about like a T shaped agency and things like that. Building, these are really just core competencies. I wouldn't even say these are like fringe things that folks should get, or that I should even be good at. But these are the kind of like, you know, zero to one reminders, so I can at least make sure that my bases are covered. The basics are covered. 

So that's really all from me on this Tuesday. I hope you all have a great one and I will catch you all later.